Integrating with Carma

Carma subscriber tracking and segmentation

Triggerbee is the perfect  OnSite Companion to Carma. What subscribers and companies are spending a lot of time reading about your offers, who orders and who does not order..? The Triggerbee for Carma App brings you great profiling capabilities to your existing customer base. Use it to trigger emails based on website activites, profile your subscribers in Carma to create hyper segments and become more relevant.

Setup instructions:

  • Contact your Key Account Manager at Compost regarding activating the API in Carma.
  • Activate the Carma App in Triggerbee
  • Fill out:
    • Your Carma CustomerId
    • The API-key to Carma (username & password). You can create these in Carma under: "Account Settings" > "API Keys"
    • URL to server. For example
    • Login to Carma and go to Extended Tracking, add a new parameter like this: utm_custom[cm]={{}},{{}} (se picture below)
    • Activate Google Analytics

    When creating a campaign, add the following:

    Update columns with Triggerbee data

    Triggerbee can also talk back to the subscriber list providing additional fields on each subscriber. These fields are Interest ProfilesLead Score and Achieved Goals. Triggerbee creates additional columns on the subscriber list for each Triggerbee Property that should the synched. The synching from Triggerbee is done every night.

    1. Activate the feature in Triggerbee by selecting desired properties in "Properties to sync" for Sync fields
    2. Select lists you would like to update in "ListIds to sync"

    When these steps is completed Triggerbee updates additional columns on the subscriber in each list that should the synched. The synching from Triggerbee is done every night. 

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