Creating a visitor filter
Create custom segments by filtering the sessions in the visitor list. Combine and/or exclude visitors based on their source, session and the user itself. Create reports or export your segments.
Segments can be created based on the following properties
| Source |
Session | User |
| Social Media | Goals | Labels |
| Interest Profile | Identified | |
| Time on Site | Total Visits | |
| UTM Campaign | Number of Page Views | |
| UTM Source | Country | |
| UTM Medium | Visited Pages | |
| Referring Website | ||
| Paid Traffic | ||
| Email Campaigns |
How to create a custom segment
- 1
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Navigate to Insights and click on "New" in the Filter and Search box.
- 2
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Select the parameter(s) you want to filter. For the sake of this tutorial, we'll pick all visitors coming from Facebook campaigns in the US.
- 3
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When you are satisfied with your segment, press the disc on the right to Save. Choose a name for your segment and press Save. Now you'll find your segment in the filter list.
- 4
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Congratulations, you have now successfully created your custom segment!
Your saved segments are also available for export and reporting.