Skip to main content

Intro to Integrations

Updated over a month ago

Triggerbee offers a range of Integrations that together bring you a great online marketing experience. By integrating one or several apps, you will unlock more functionality in Triggerbee, as well as connect Triggerbee to your Marketing Stack.

Use Cases

  • Track Campaigns: Segment visitors based on what marketing campaigns they come from. On each subscriber, you can see their profile history and see what campaigns they have visited from

  • Target subscribers onsite: Create campaigns and display them to subscribers in specific segments/audiences/tags from your CRM on site. Common use cases are targeting upcoming birthdays, unused couponcodes, winback campaigns and nudge about logins.

  • Track subscriber actions onsite: You can follow each subscriber as they land onsite. See all their actions: did they spend time with your content, view a particular product, or complete a purchase? Once the session has been associated with the email address all future visits from that visitor will be identified as the subscriber. And not only future visits but also past visits. This works with cookies so if the visitor removes their cookie, the association is gone.

  • Opt-in subscribers: Opt-in your subscribers from the Forms you have created directly to your subscriber list.

  • Profile subscriber list: Have Triggerbee automatically update the subscriber list with data collected onsite. Data can be Interest Profiling, achieved goals, and first/last visit on site. Set this up when you activate and configure the integration app. Select which subscriber list you want to add data to and select the values/columns you want.

  • Trigger Emails using Automations: You can let actions that happen onsite trigger emails in your CRM. The recipient can either be the visitor or your own sales/marketing staff.

  • Add to Nurturing Track / Initiate Drip Campaigns: Using Automation Triggers you can modify properties on the subscriber (merge vars, demographic fields) which can be used to control email tracks inside the email service. Most email distribution providers typically allow a drip campaign to be initiated upon Opt-in also. Example: A visitor signs up for a webinar. This action sets a goal in Triggerbee. Upon goal completion, there is an Automation Trigger that adds the subscriber to the email list “Webinar signups”. The email platform is then configured to send a drip campaign of three emails, one every week, to all new subscribers.

How to add an Integation

  • You will find the Integrations feature under Apps and Integrations in the top-right menu in Triggerbee.

  • Inside the Integrations, you will have Connected Integrations and Available Integrations. Press the Integration you want to activate and follow the instructions provided.


  • If the integration is activated but not configured properly, it will display an error message such as "Error while authenticating". Check your setup of the integration and try again.

  • Once an Integration is up and running, you can always go back to this section to reconfigure or turn on/off apps.

Did this answer your question?