This setup lets you send contacts, tags, and segments from Triggerbee to Omnisend. Once connected, every signup, form, and interaction can be used in your email flows and segmentation.
Step-by-step guide
Step 1: Log in to Omnisend
Start by logging into your Omnisend account.
Step 2: Create an API key
Go to Store Settings → API → Create API key
Step 3: Configure your API key
Name your API key: Triggerbee
Then enable these permissions:
Contacts
Segments
Save it and click Copy API key.
Step 4: Connect Omnisend in Triggerbee
Log in to your Triggerbee account and go to Apps and Integrations → Browse apps → and find Omnisend.
Paste your API key into the configuration field.
Step 5: Choose what data to sync
Select which contact fields Triggerbee should update. We recommend selecting all available fields. Triggerbee collects both session data and contact data that can be synced to your email tool for segmentation and automation
Recommended
Enable “Add tag ‘Source:triggerbee’ to created contacts”
This helps you:
Track where contacts come from
Measure performance in Omnisend
Build better segments based on source
Step 6: Add tags and segments
Now decide what Triggerbee should have access to.
Adding tags
Enter your tags:
One tag per row
Use the exact same names as in Omnisend
Adding segments
In Omnisend, go to Audience → Segments
Click the segment you want
In your address bar, grab the last set of numbers after "lastid=".
Paste it into Triggerbee using the format "My Segment=123456789"
Save it and you're done.
Using Omnisend lists and segments for targeting
With the Triggerbee and Omnisend integration, you can target onsite campaigns based on what lists and segments a visitor belongs to in Omnisend.
Go to Audiences in Triggerbee and create a new audience.
Click Add filter and select your Omnisend list or segment. Then define if the visitor should be in the list:
Select the segment you want to create as an audience. Save your selection, and save the audience.
Go to any campaign you've created, and you can select the segment you want to target from the "Audience" drop down.
You can now use this audience in your campaigns to show targeted messages to visitors based on their Omnisend data.











